McCurry Creative
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JO Follow

Helping a reader find the next step after an outreach visit.

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Organization

JesusOnline Ministries

Project type

Discipleship journeys

My role

Journey implementation, digital publishing, and resource navigation

The challenge

A first-time visitor arriving from an outreach page and a returning reader working through a guide need different starting points.

My approach

I work on the response-specific landing destinations and the reading paths that follow them. I organize supplied chapters, statements, and discipleship resources into sequences that readers can enter or revisit from a direct link.

Ongoing in-house work with the ministry’s authors and content team.